The Story

Somerset Wealth Management approached us to design their brand identity and website.

Somerset Wealth Management are financial advisors based in the heart of Somerset.

Proud of their rural roots, they were looking for a logo that reflected their location and identified them as distinctive, high end, trustworthy, traditional yet vibrant enough to attract a younger audience.

Our approach was to create an established identity without being ‘old and stuffy’. Our simple, clean approach keeps plenty of white space for a younger, cleaner appeal.

The versatile icon is created with a ‘S’ and ‘W’ to form a Yett- or portcullis-like symbol, representing security and trust.

We also designed them business cards and a website.